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Djungelskog

From Wikipedia, the free encyclopedia
This article is about the plush toy. For the bacteriophage, see Djungelskog (bacteriophage).

Djungelskog
A young woman is holding the plush Djungleskog bear inside an IKEA store. The bear is about a metre tall.
Comparison of Djungelskog's size with a human
TypeSoft toy
Invented byIKEA of Sweden
CompanyIKEA
CountrySweden
MaterialsPolyester
Official website

Djungelskog (stylised in all caps; Swedish pronunciation: [ˈjɵ̂ŋːɛlːˌskuːɡ] ⓘ, lit. 'jungle forest') is a brand of stuffed toy manufactured and sold by the Swedish furniture and home goods store IKEA.[‡ 1] It is one of the most popular stuffed toys sold by the company[1] alongside the stuffed shark Blåhaj.[2]

Physical description

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The most popular Djungelskog toy is a 100-centimetre (39 in) long brown bear[‡ 1] weighing 1.20 kg (2.6 lb) with a width of 61 cm (24 in) and height of 16 cm (6 in).[3] Other variants include a 70-centimetre (28 in) lion,[‡ 2] a 66-centimetre (26 in) orangutan,[‡ 3] a 47-centimetre (19 in) panda,[‡ 4] a smaller 28-centimetre (11 in) brown bear,[‡ 5] and assorted 17-centimetre (6.7 in) animals.[‡ 6] It was originally designed for children aged 3 to 7 years old.[4]

History

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The stuffed bear was released in April 2018,[5] alongside a series of jungle-themed items with the same name. It was initially available in Europe, Australia and Japan[6][7], but was not sold in the United States. IKEA later released the collection in the US in July 2023 due to its high demand. Although the soft toy was already highly coveted and popular, the release of the stuffed animal in the US further boosted its popularity. It became a best-selling item and had "sales five times higher than expected", according to the head of home furnishing for children for IKEA.[1] It has sustained a following on social media sites such as Reddit and X.[8][9][10] Some social media users dress the stuffed animal in different clothes.[11][12]

Djungelskog bear wearing a cowboy hat and flannel

In 2022, a bacteriophage found by students at Marist University was named after Djungelskog.[13][14]

In 2026, an orphaned baby Japanese macaque named Punch-kun at the city zoo in Ichikawa, Chiba was given an orangutan Djungelskog to help combat his anxiety and isolation. Punch-kun began treating the toy as a surrogate mother and became a viral Internet meme for this behavior.[15] On February 17, IKEA representatives visited the Ichikawa City Zoo and donated 33 stuffed toys to Punch.[16]

See also

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References

[edit]
  1. ^ a b Mitchell, Alex (4 January 2024). "The best new Ikea product isn't furniture, it's a big teddy bear". Retrieved 14 March 2025.
  2. ^ "IKEA Released An Adorable Plush Bear And People Are Losing Their Minds Over It". Bored Panda. 1 July 2020. Retrieved 14 March 2025.
  3. ^ "DJUNGELSKOG soft toy, brown bear". IKEA. Retrieved 3 April 2026.
  4. ^ "Why IKEA's latest collection is important for kids". 9now.nine.com.au. Retrieved 18 April 2025.
  5. ^ Kelley, Tamara (8 March 2018). "Introducing the new IKEA children's collection, with sustainability at its heart". idealhome.co.uk. Archived from the original on 14 June 2018. Retrieved 14 March 2025.{{cite web}}: CS1 maint: bot: original URL status unknown (link)
  6. ^ Yap, Jules (13 March 2018). "New sustainable kids range coming soon to IKEA". IKEA Hackers. Retrieved 3 April 2026.
  7. ^ "How to buy the Djungelskog Bear Ikea Soft Toy". FROM JAPAN. 18 December 2020. Retrieved 3 April 2026.
  8. ^ Sergeant, Emily (1 July 2020). "IKEA is selling a huge 'djungelskog' teddy bear for only £25". The Manc. Retrieved 14 March 2025.
  9. ^ "Twitter Is Going Crazy For Ikea's 'Djungelskog' Stuffed Bear". Cheezburger. Retrieved 14 March 2025.
  10. ^ "Tired-looking bear plushies in IKEA Japan go viral as they remind Japanese of themselves". mothership.sg. Retrieved 18 April 2025.
  11. ^ "Vinted teddy profile enjoys viral success for Huntingdon barista". www.bbc.com. 17 March 2025. Retrieved 18 April 2025.
  12. ^ "Strike a pose: Vinted user goes viral for modelling clothes on Ikea bear". Times and Star. 17 March 2025. Retrieved 18 April 2025.
  13. ^ Oliveros, Abigail M.; McDougall, Shelby A.; Snyder, Miles A.; Snowden, Sara K.; Richard, Joseph D.; Rao, Christopher M.; Ponce, Marybeth; Pitonza, Christopher J.; Ozcelik, Mira; Mannina, Sofia S.; Magna, Juliana R.; Lopez, Andrew S.; Gustafson, Linnea C.; Glackin, Brynn K.; Dolge, Abigail E. (20 February 2024). "Genome sequence of bacteriophage Djungelskog isolated from an Arthrobacter globiformis culture". Microbiology Resource Announcements. 13 (3): e01294–23. doi:10.1128/mra.01294-23. PMC 10927632. PMID 38376224.
  14. ^ "The Actinobacteriophage Database | Phage Djungelskog". phagesdb.org. Retrieved 16 March 2025.
  15. ^ Farrant, Theo (20 February 2026). "Meet Punch: The abandoned monkey taking the internet by storm". euronews. Retrieved 22 February 2026.
  16. ^ "ぬいぐるみが母親代わり…子ザルの「パンチ」に新たな贈りもの 市川市動植物園（チバテレ）". Yahoo!ニュース (in Japanese). Retrieved 18 February 2026.

Primary sources

In the text, these references are preceded by a double dagger (‡):

  1. ^ a b "DJUNGELSKOG soft toy, brown bear". IKEA. Retrieved 15 March 2025.
  2. ^ "DJUNGELSKOG soft toy, lion". IKEA. Retrieved 3 May 2025.
  3. ^ "DJUNGELSKOG soft toy, orangutan". IKEA. Retrieved 3 May 2025.
  4. ^ "DJUNGELSKOG soft toy, panda". IKEA. Retrieved 3 May 2025.
  5. ^ "DJUNGELSKOG soft toy, brown bear, 28 cm". IKEA. Retrieved 15 March 2025.
  6. ^ "DJUNGELSKOG soft toy, assorted designs". IKEA. Retrieved 15 March 2025.
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