r/marketing

I’ve seen everything from mispronouncing “Taylor swift” (s-wife-t), saying “5” but holding up 4 fingers, and a bunch of others.

For those unaware, SIWOTI stands for “someone is wrong on the internet” and it’s a known phenomenon where people are more inclined to call out (read: engage) in things that are wrong vs something awesome.

I genuinely want to know your most unhinged version of this, and if it’s actually worked, or if it’s dumb and actually doesn’t do anything.

Hey everyone,

Our startup is throwing in the towel. We aren't ashamed!! it was an amazing journey and a great learning experience, but it's time to close up shop.

The IT team is handling the technical shutdown. My question is about the public side. We have a landing page and social media, but low traction overall.

Do we just turn off the website and go dark, or is there a better way to close the loop gracefully for the few people who followed us? Any advice?